KSL Capital Partners, a private equity firm dedicated to investments in travel and leisure businesses, Platina Equity Solutions (« Platina ») and the managers of Perseus Group led by CEO Valéry Grégo have struck a landmark deal involving the sale of Hôtels d’En Haut, the owner and operator of five luxury hotels with over 250 keys and two 1-star Michelin restaurants, located in major international destinations in the Alps and the French Riviera.
Founded nearly 10 years ago by Platina, and a visionary entrepreneur, Valéry Grégo, Perseus has successfully repositioned several under-invested and mismanaged hotels such as Hôtel Les Roches Rouges or Hôtel Alpaga under the Hôtels d’En Haut brand, thereby building one of the leading management platform of destination hotels in France.
KSL Capital Partners was convinced by the quality of this platform, which Eric Dardé will continue to manage for the new owners, and intends to capitalize on these strong foundations to accelerate the development of Hôtels d’En Haut.
As part of its long-term strategy in the sector, Platina Equity Solutions will continue supporting Perseus’ creative strategy of imagining, developing and operating unique and sizeable hotels in prime international touristic destination in Europe. More generally, Platina will seek to invest alongside entrepreneurs in leisure projects answering the need for new and sustainable forms of tourism.
Valéry Grégo, CEO of Perseus Group : “Thanks to the excellent cooperation between our teams at Perseus and Platina, we have written a first chapter in our history of redefining the standards of the high-end hotel experience. I am now very excited by the second chapter together where we will build a collection of distinctive properties in Europe, in the luxury segment. We want to create the “grand hotels” of the future”.
Karim Zaghlan, investment Director at Platina : “Perseus is a fabulous adventure of great creativity, human conviction and dedication in the rather conservative hospitality industry, which matches well Platina’s DNA of investing in companies tackling demographic and societal changes. When applied to tourism, new trends include modern nomadism, ‘co’-communities development, sustainable and experiential travelling, and digitalization… We are excited about the prospect of participating in future projects in the hotel and leisure sectors.”